Failing In Network Marketing Is Not Your Fault..

Author: Kevin Sinclair

Thousands of people use network marketing to build a home business. Unfortunately, it is well known that the failure rate in this business is over 90%.

There are many reasons for this, but the key one is that many network marketing companies do not have business models that support you as a distributor. As a result, the cards are stacked against you from the start.

Here are some compelling reasons why failing in network marketing is NOT your fault.

You know the story: you have done the training, did three-ways calls with prospects, purchased leads, attended the "rah rah" company events, etc. We could go on and on. The bottom line is that you STILL failed! You wonder, "What in the world is wrong with me? Why can't I make it?"

The bottom line is you are failing because your network marketing company is not taking good care of you. It does not have a strong foundational model of integrity. None of this your fault!

Here is another point to consider. Have you ever noticed that some companies have huge multi-million home offices? You see this on many of the companies' websites.

Have you ever thought about where the money comes from? In network marketing, money comes from the compensation plan. Companies don't have multiple streams of income; they just have the compensation plan. Unfortunately, in spite of multi-million dollar home offices, the money does not come back to you in the compensation plan.

If this sounds bad, things go down hill even further. If a network marketing company has a huge home office, doesn't it make sense that some sort of maintenance would be required? You know, things like a cleaning staff, upkeep for the grounds, electric bills, water bills, etc. How about workmen's compensation, 401(k) s, vacation, sick, and family leaves? What about those bonuses and cost of living salaries? A company has to have this in place for its employees. Now, where is the money to fund all of this coming from? The compensation plan!

The sad truth is that you and other distributors will never use your network marketing company's multi-million dollar building, BUT you still have to pay for it and the upkeep. That's hardly fair at all.

Let's give this further thought. With a company model such as we are discussing here, where do you think their model will go in the future? Will they have more or fewer expenses? If you yelled to yourself, "More Expenses!" you got it.

Here's another thought. Have you ever wondered where your network marketing company's warehouse is located? I'd dare say that most people haven't even thought about this. Usually, most cities have places called warehouse districts with low costs and low rents. So, it makes good business sense to house company stock in these districts, right?

In reality, many times this does not happen. A number of companies have their warehouses right next to their home offices. Other than looking pretty impressive, it really is a total waste of money. Now, some companies have their businesses in warehouse districts, but many do not.

Are you beginning to see why you are failing in MLM, and how your network marketing company's business model is the problem here? With huge overhead costs, which are funded by the compensation plan, there is little to pass on to you and other distributors. Now, there are some great network marketing companies out there that have very strong business models that support the distributor, but you have to really search them out.

So, here are some compelling reasons why you are not having success with your network marketing home business.

About the Author:
Kevin Sinclair is the publisher and editor of Net MLM Profits, a blog dedicated to providing information and tips for network marketers to succeed online. Net-MLM-Profits.com

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Some Great Online Marketing Tips

Using Demographic Data When Creating an Online Marketing Campaign  

Knowing the demographics of specific areas can be very valuable not only for brick and mortar businesses, but also companies that operate completely online. Demographic information regarding the age, income, and occupations of people throughout specific locations can be used to craft a highly efficient and effective online marketing campaign for local, international, and online businesses. Once you have gathered this information, perhaps through the U.S. Census Bureau, there are many ways in which you can apply it to your online marketing campaign.  

Targeting Specific Locations through Search Engine Optimization 

By studying demographic data, you can pinpoint regions where large groups of great potential customers reside. If you are targeting young adult consumers, this information may help you locate college towns and other areas with younger populations. Once you have identified the locations that you would like to target, this data can help you improve your SEO efforts.  

We all know that it can be very difficult to gain any ground with search engine rankings if you are targeting very general and commonly used keywords such as “women’s apparel”. There are just too many brick and mortar, as well as online stores, targeting this same keyword. If you target specific location keywords as well, you can more easily achieve high search rankings in these areas.  

Using Online Marketing Strategies That Match Audiences  

Different types of consumers respond to varying types of online marketing strategies. By knowing more about your audiences, you can mold your marketing plan to meet their needs. For example, younger audiences may respond much more favorably to social media marketing and/or web videos, while older audiences might appreciate it if you use <a href="http://themefuse.com">WordPress templates</a> that make it easier to find product, service, and contact information.  

Set Up Promotions with Other Local Businesses in the Targeted Areas 

Even if your business operates completely online, you can still create a physical and personal presence in areas of the country, or even the world, where your target customers reside. It is best to find a local business in the area that offers a product or service that compliments your own. Collaborating with local businesses can be as simple as promoting one another’s businesses online and in the store. You might also offer coupons on your website that consumers can print off and take into the local store. This will cause a flood of traffic from that region to your website.  

Sending Email Newsletters and Press Releases to People in the Area 

Targeting specific areas through online marketing can be as simple as reaching out directly to people in the area through emails and press releases. The best way to begin building an email list would again be to reach out to local business and community leaders in the area and explaining how your website can deliver value to the consumers. This correspondence may also provide a small sample of what the readers can expect if they do visit the online store or website.  

Creating Web Content That Targets Specific Regions  

When incorporating locations into web content and blog posts, it is important not to overdue it. The use of the location names should be natural. One way to incorporate specific locations is to encourage people from these areas to provide reviews and testimonies that can be displayed on the website. This will not only help SEO, but can also build credibility. Another strategy is to dedicate blog posts to specific locations. You might describe a positive experience that occurred when doing business with this area, profile a local business you admire, or promote relevant events that are taking place. There are many ways to get creative as you reach high quality visitors.  

About author 

Anny Solway is a dedicated writer at ThemeFuse – a leader in the <a href="http://themefuse.com">premium WordPress themes</a> area. She likes to discover new ideas about internet marketing, social media and blogging. 

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Submit Your Blog Posts And Drive Huge Traffic To Your Website/Blog

If you have blog and you want to make money with it. Or you want to make it popular.
then you probably have used a lot of techniques to promote it.
Some popular ways to promote your blog is article marketing and social network submission.
In this article i will show some powerful ways to submit your blog posts to get huge exposure and
traffic.

In article marketing website posts are submitted to best search engine rank directories with back link to site
in resource box.
In this manner your website get exposure and traffic through your link.
another way to submit your blog content is submission to social bookmarking sites.
For instance Digg,Reddit,Delicious and a lot others.

BloggerBase
It is social media website designed for bloggers and readers.
if you want to get exposure and huge traffic to your site then you must need to use this site.
Some social bookmarking sites like delicious etc are most popular and crowded sites on the internet and due to high competition
it is very hard to get featured on home page or to drive traffic to your website/blog.
So BloggerBase is low crowded website which increases your chance to get featured on homepage and drive huge and quality traffic to
your website.
The Google page rank of BloggerBase is 5.You can create your free account on BloggerBase
and start posting your content on BloggerBase to drive quality and  huge traffic to your website.
BloggerBase also provides you affiliation program which gives you money making opportunity as well.

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